AdGroupCriterionPrimaryStatus

  • The ad group criterion primary status enum explains why an ad group criterion might not be serving or performing optimally.

  • Possible statuses include UNSPECIFIED, UNKNOWN, ELIGIBLE, PAUSED, REMOVED, PENDING, and NOT_ELIGIBLE.

  • Statuses like ELIGIBLE indicate the criterion can serve, while others such as PAUSED, REMOVED, PENDING, and NOT_ELIGIBLE explain reasons for non-serving or pending states.

Enum describing the possible ad group criterion primary status. Provides insight into why an ad group criterion is not serving or not serving optimally.

Proto definition

Enums

ELIGIBLE

The ad group criterion is eligible to serve.

NOT_ELIGIBLE

The ad group criterion is not eligible to serve.

PAUSED

The ad group criterion is paused.

PENDING

The ad group criterion is pending.

REMOVED

The ad group criterion is removed.

UNKNOWN

Used for return value only. Represents value unknown in this version.

UNSPECIFIED

Not specified.