AdGroupCriterionPrimaryStatus
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Page Summary
The ad group criterion primary status enum explains why an ad group criterion might not be serving or performing optimally.
Possible statuses include UNSPECIFIED, UNKNOWN, ELIGIBLE, PAUSED, REMOVED, PENDING, and NOT_ELIGIBLE.
Statuses like ELIGIBLE indicate the criterion can serve, while others such as PAUSED, REMOVED, PENDING, and NOT_ELIGIBLE explain reasons for non-serving or pending states.
Enum describing the possible ad group criterion primary status. Provides insight into why an ad group criterion is not serving or not serving optimally.
[[["Easy to understand","easyToUnderstand","thumb-up"],["Solved my problem","solvedMyProblem","thumb-up"],["Other","otherUp","thumb-up"]],[["Missing the information I need","missingTheInformationINeed","thumb-down"],["Too complicated / too many steps","tooComplicatedTooManySteps","thumb-down"],["Out of date","outOfDate","thumb-down"],["Samples / code issue","samplesCodeIssue","thumb-down"],["Other","otherDown","thumb-down"]],["Last updated 2025-12-12 UTC."],[],[]]